Nokia announces multi-platform "Heroes" project
Wednesday 1 April 2009
A partnership between Nokia and
Heroes creator Tim Kring to develop
the hit TV series across multiple platforms is revealed at MIPTV today.
Niklas Savander, Nokia’s executive vice-president, services — in Cannes to collect the Pioneer Prize from the International Academy of Television Arts & Sciences – said the project, code-named TEVA, was still in its early stages. “We will work on creative new content to go across different media,” he said. The storyline would be “developed in a much deeper way” to allow consumer involvement.
Nokia and Kring will launch the first mobile phase of ...
Niklas Savander, Nokia’s executive vice-president, services — in Cannes to collect the Pioneer Prize from the International Academy of Television Arts & Sciences – said the project, code-named TEVA, was still in its early stages. “We will work on creative new content to go across different media,” he said. The storyline would be “developed in a much deeper way” to allow consumer involvement.
Nokia and Kring will launch the first mobile phase of ...




