Franz joined Reed Midem in September 2005 as New Business Development Director. Recently, he took over the project of launching Amazia, a new digital entertainment content event whose first edition will take place in Hong Kong in November 2008.

Prior to Reed Midem, Franz launched the French subsidiary of Digital Rum, a UK-based mobile service company, where he was in charge of the European development and secured long term deals with major significant mobile operators including Vodafone, Orange, Bouygues, Telecom Italia and Telefonica. Before Digital Rum, Franz successively worked in London for Warner Bros. (Int’l TV division), in charge of developing WB new pay TV business across Europe, and in Amsterdam for Chellomedia (UPC), as Business Development Director where he developed the international broadband internet service activity.

Other past experiences include missions at the European Commission in Brussels and a 3-year experience as Marketing Manager for Aviva, a UK life insurance company.

Franz has a MBA from the Stern School of Business (New York University), and Masters in Economics and Legal Affairs from the Sorbonne University in Paris.